WEDNESDAY, 27 JANUARY 2016
                                                                                                                  FOR IMMEDIATE USE


YASS, Australia. – Saturday 9th April, the top 40 bull riders in the country will converge on Yass Show
Grounds for the 4th annual Yass Show PBR Bull Ride.

For those who have not experienced a PBR event before, there is one thing you need to know - this is
not a Rodeo! Fans will witness thrilling 8-second rides and jaw-dropping wrecks as the PBR’s insanely
brave cowboys risk it all against monstrous animal athletes that can weigh as much as 1,000kg in 3
hours of dangerous drama on dirt.

Like all PBR events, it is hard to determine an outright favorite with any one of the 40 riders in the
competition able to step up on the night and deliver the winning ride. To insure the competition is
challenging, each rider will ride once with the top 10 scores from the Long Round qualifying back to
the final and deciding Championship Round. The top 10 riders will then be randomly drawn against
the top 10 bulls in the competition. The rider with the highest combined scores on two bulls being the
eventual event winner.

But it will be far from easy for cowboys travelling from as far as North Queensland when they go up
against a pen of the toughest bulls in the state. Local Yass stock contractor George Hempenstall will
have bulls such as Red Rat and Rambo there, along with bulls from PBR stock contractors L&M Rodeo
and Garry McPhee. L&M Rodeo’s Cocane who was the 2015 Brendon Clark Invitational highest point
bull of the night will be one of the 10 all-star bulls making up the championship round.

The riders will be in safe hands come show time with two of the best in the business in the arena with
them. Cup Series Protection Athletes Mitch Russell and Lincoln Brown will be putting on their jerseys
for what will be a night full of high octane entertainment.

With pulsating choreographed music and extreme live action the Yass Show Grounds will be the place
to be come April 9th. Tickets available from the gate.
For more information

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                                                                                                                             MEDIA RELEASE
                                                                                                      WEDNESDAY, 27 JANUARY 2016
                                                                                                                      FOR IMMEDIATE USE

About the Professional Bull Riders, Inc. (PBR)
The premier bull riding organization in the world, which was recently purchased from private equity
firm Spire Capital Partners by WME|IMG, the global leader in entertainment, sports and media, began as
a dream of 20 bull riders 23 years ago and is now a global sports phenomenon. PBR broadcasts reach
more than half a billion households in 40 nations and territories around the world, and more than 3
million fans attend live events each year. On its elite Built Ford Tough Series, the PBR features the Top
35 bull riders in the world and the top bulls in the business. The televised Built Ford Tough Series, the
BlueDEF Velocity Tour, the Touring Pro Division and the PBR’s international circuits in Australia, Brazil,
Canada and Mexico have paid more than $140 million in earnings to its athletes. Twenty-seven men
have earned more than $1 million, including three-time World Champion Silvano Alves who, in just 54
months, won more than $5.2 million to become the richest bull rider in history. For more information
on the PBR, go to, or follow on Facebook at, Twitter at,
and YouTube at

Jackie Dunn, Director of Competition, ph. 07 4724 0218